【一般論文發表】錄取名單

-口頭發表-

穎、鄭薰、張


幼兒園教保人員感知園長轉換型領導、組織承諾與工作績效之研究

The Study on the Relationship between Transformational Leadership and Organizational Commitment, Job Performance of Kindergarten Teaching and Security Personnel Perceive

齊、莊〇灝黃〇晉


基於一例一休之原則探討企業實施週休三日之可行性與分析

Exploring the Feasibility and Analysis of Implementing a Three-Day Weekend in Enterprises Based on the Principle of One Fixed Day Off and One Flexible Rest Day per Week

玉、周研、吳


組織文化如何透過溝通帶來績效呢?探討組織文化、組織溝通與組織績效之關聯性研究

How do organizational cultures bring about performance through communication? Research on the correlations among organizational culture, organizational communicate and organizational performance

立、賴〇均


因應連鎖餐旅業缺工-連鎖餐旅業員工工作輪調與工作滿意度、離職傾向之研究

In response to Job Shortages in Chain Hospitality Industries – A Study on Job Rotation, Job Satisfaction, and Turnover Intention

偉、温〇玉鄭〇華


不同世代工作價值觀、組織認同、工作涉入關係探討

A Study on the Relationships among Work Values, Organizational Identification, and Work Involvement across Different Generations

宜、張〇真陳〇毓陳〇亨


在組織層級中領導者的行為與員工的知覺

Leader Behaviors and Employee Perceptions in the Organizational Hierarchy

山、潘〇煜


B2B中小企業的數位行銷策略:案例研究方法

The digital marketing strategies of Business-to-Business Small and Medium-Sized Enterprise : a case study approach

儀、宜嫣、張


知覺道德風險對ChatGPT使用和滿意度的影響

The Effects of Perceived Ethical Risk on Use and Satisfaction of ChatGPT 


LINE官方帳號的廣告推播頻率對消費者購買意願之影響—以CHANEL香奈兒香水美妝為例

The Impact of Advertising Push Frequency on Consumer Purchase Intention for LINE Official Accounts: A Case Study of CHANEL Perfumes and Beauty Products

露、林〇嬌侯〇隆


神明真的可以強化消費者購買意願嗎?-以台灣宮廟為例

Can Deities Really Strengthen Consumers’ Purchase Intentions? – A Case Study of Taiwanese Temples


綠色行銷與品牌形象對消費者購買意願之探究

An Exploration of the Impact of Green Marketing and Brand Image on Consumer Purchase Intention

高〇萍洪〇柔、鍾

黃〇嵐、馬〇萱、汪〇


國際連續性金融危機事件資訊內涵之研究

The Study Content of Information Regarding International Continuous Financial Crisis

琮、林


公務人員個人專戶制度下最佳年金轉換時點之探討

A Study on Optimal Annuitization Timing  Under the Civil Servants’ Pension of New Entrants

岑、華〇潔


指數股票型基金與金鑽獎基金之進階投資實驗

An Advanced Experiment of Investing ETFs and TFF-Bloomberg Best Award Funds

霖、陳鈞、劉


企業聯姻與離異對公司股價影響

The Effects of Corporate marriage and divorce on Company Value

瑜、吳〇嫻曾〇棋

均、周〇如李〇富


永續發展委員會類型與碳績效: 兼論委員會主席與永續長之角色

The Relationship Between Types of Sustainability Committees and Carbon Performance: A Discussion on the Roles of Committee Chairs and Sustainability Officers

蓉、邱瑜、朱菁、朱


資訊安全事件對股價同步性的影響: ESG 的調節效果

The impact of cybersecurity breaches on stock price synchronization: the moderating effect of ESG

政、周〇威


去中心化自治組織在公益捐款的應用

Decentralized Autonomous Organizations in the Application of Charitable Donations

官〇星呂〇盈


廢棄加油站土地活化利用可行性之研究-以高雄市及屏東縣為例

Study on the Feasibility of Land Revitalization and Utilization of Abandoned Gas Stations – Taking Kaohsiung City and Pingtung County as Examples

如、張〇鳳


土地管理與永續經營:以高雄、台南地籍清理為例

Land Management and Sustainable Operations:  A Case Study of Land Registration Clearance  in Kaohsiung and Tainan

斌、呂


由民事紛爭衍生居住權遭侵害拆屋還地之研究-以司法民事判決為例

Research on Removal and Restitution on Real Property Civil Case Cause Infringement of Residential Rights – Focus on Civil Judgments  

棻、張


2050淨零政策對都市公園綠地空間功能轉型之研究

A Study on the Functional Transformation of Urban Green Spaces in Response to the 2050 Net-Zero Policy

銘、楊〇


線上旅遊評論感知價值對線上旅遊購買態度之影響— 以消費者推測理論為基礎觀點

The Effect of Perceived Value of Online Travel Reviews on Online Travel Purchase Attitudes: Based on consumer Inferences Theory

芳、楊〇瑋蘇〇喆


博物館解說服務類型與遊客滿意度-故宮南院個案分析

Types of Museum Interpretation Services and Tourists’ Satisfaction:A Case Study of Southern Branch of the National Palace Museum


評估中美貿易戰對亞洲半導體供應鏈之影響:以台灣及韓國上市公司為例

Assessing the Impact of the US-CHINA Trade War on the Semiconductor Supply Chain in Asia


貿易保護主義對臺灣貿易收支之影響

The Effects of Trade Protectionism on Taiwan’s Trade Balance


產品與品質創新:北南國家貿易的角色

Product and Quality Innovations: The Role of North-South Trade

桂、楊〇芸施〇茹黃〇偉

婷、張瑜、羅瑄、林


探討生態系商業模式與成功關鍵因素-以智慧型手機品牌為例

Discussing Ecosystem Business Models and key Success Factors of Smartphone Brands

雲、陳〇成李〇忠


探討消費者對於網路投保的接受度與使用意願

A Study of Consumers’ Acceptance and Purchase Intention for Online Insurance


社區營造和地方創生的初探-以台南為例

Exploring Community Building and Regional Revitalization: A Case Study of Tainan

珠、陳〇成李〇忠


薪酬管理、領導風格、組織文化、工作滿意度對留職意願的影響

A Study of the Effect of Compensation Management, Leadership Style, Organizational Culture, and Job Satisfaction on Job Retention Intention

都、曾〇弘吳〇強


綠色產業價值鏈網絡管理之研究

Research on Green Industry Value Chain Network Management

君、尤〇文


循環杯推動障礙因素探討-以大學生為例

Exploring the Barriers to Promoting Reusable Cups: A Case Study of University Students

林〇傑方〇婷林〇安

邱〇媛羅〇鈺


企業永續報告績效與資金成本-女性董事的角色

Corporate Sustainability Performance and Cost of Capital-the Role of Female Directors

繼、林〇合


臺灣農化產業在氣候變遷下所面臨之氣候風險評估 -以TCFD架構應用層級分析法進行分析

Climate Risk Assessment for Taiwanese Agrochemical Industry Under Climate Change: An AHP Analysis Based on the TCFD Framework


ESG對企業財務績效的關鍵因子分析-以台灣上市櫃家族企業為例

Key Factor Analysis of ESG on Corporate Financial Performance: A Case Study of Listed Family Businesses in Taiwan

倫、蔡


組織正義與領導 -成員交換倫理的型態與工作投入的關係

Patterns Of Organizational Justice And Leader-Member Exchange in Relation to Work Enagagement

-海報發表-

瑋、周〇志


探討消費者對於企業形象、一站式金融服務、1+N權益回饋對辦卡意願之影響-以國泰世華CUBE卡為例

Exploring the Impact of Corporate Image, One-Stop Financial Services, and the 1+N Rewards Program on Consumers’ Willingness to Apply for Credit Cards: A Case Study of Cathay United Bank’s CUBE Card


社群媒體發展對自媒體行銷的影響

The impact of social media development on  self-media marketing


邁向虛擬世界的數位學習:準社會互動角色的初步探索

Digital Learning toward Virtual World: Preliminary Exploration on the Role of Parasocial Interaction


政府持股比例對機構投資人投資意願的影響

The Impact of Government Shareholding Ratio on Institutional Investors’ Investment Willingness

麗、王云、李玄、林

晴、趙呈、劉成、謝


洪瑞泰選股原則在台灣股市的應用與效果探討

Exploration of the Application and Effectiveness of Michael On ‘s Stock Selection Principles in Taiwan Stock Market

弘、陳〇


AI旅遊規劃服務使用意圖之研究

A Study on the Intention to Use AI Travel Planning Services


台灣國際觀光旅館顧客滿意度衡量指標模型之建構

Model Construction to Measure Customer Satisfaction in Taiwanese International Tourist Hotels

〇娟


餐旅員工知覺屈就與職涯適應之關係:多元職涯定位的跨層次中介效果

The Relationship between Perceived Overqualification and Career Adaptability of Hospitality Employees: The Mediating Effect of Protean Career Orientation

麗、梁慈、蔡

珊、李


巴菲特式台股精選策略之研究

Research on Buffett-Style Stock Selection Strategy in the Taiwan Stock Market

慈、林〇合


探討臺灣農企業經營績效受TCFD揭露程度與ESG表現之關聯性

Exploring the Association between the Operating Performance of Agricultural Enterprises in Taiwan and the Extent of TCFD Disclosure and ESG Performance.

辰、李


台灣上市家族企業傳承之探討

Research on Family Succession of Listed Company in Taiwan


生命正向追溯:一位女性幼教師之生命敘說

A Positive Life Retrospective: The Life Narrative of a Female Preschool Teacher.

 鄭〇德


決策官員的公司治理論述:從吳當傑到張振山

A Discussion of Corporate Governance for Decision-Makers:From Wu Dang-jie to Zhang Zhen-shan

國、廖〇宏、金〇芝


永和耕莘醫院附設幼兒園的托育服務之調查與分析

The Investigation and Analysis of Childcare Services at Yonghe Cardinal Tien Hospital’s Affiliated Kindergarten

馨、林〇合


臺灣鮮乳品牌因應臺紐協定價值鏈策略分析

Analysis of Taiwan Fresh Milk Brand’s Value Chain Strategy in Response to Taiwan-New Zealand Trade Agreements

弘、黃


就醫民眾使用自助繳費機繳交醫療費用之因素

Factors Influencing Patients’ Use of Self-Service Payment Machines for Medical Expenses

 方〇涵、張〇芊、黃〇甄

蓉、林核、李


您被圈粉了嗎?TikTok與Instagram之行銷效應: 比較社群媒體對咖啡廳之廣告溝通效果研究

ARE YOU A FAN? COMPARE TIKTOK AND INSTAGRAM SOCIAL MEDIA.A STUDY ON THE EFFECTIVENESS
OF MASS MEDIA ON CAFÉ ADVERTISING COMMUNICATION

憲、王〇昊、吳〇銓


穿戴式裝置的睡眠偵測影響睡眠品質的行為探討與改善

Sleep detection with wearable devices Discussion and improvement of behaviors affecting sleep quality

【專題製作發表】錄取名單

-口頭發表-

潘〇君、林〇締、陳〇君、林〇蘋

黃〇䚈、王〇維王〇葳


B2B 跨境電商競賽-阿里平台運營實作: 以鈺坤貿易企業社為例

B2B Cross-Border E-Commerce Competition – Alibaba Platform Operation Practice: A Case Study of YuKun Leather Company

潘〇君、莊〇䭲、蘇〇倫、張〇萓

簡〇綺、高〇蓁、王〇萱


B2B 跨境電商競賽-阿里平台運營實作:以振曜有限公司為例

B2B Cross-Border E-Commerce Competition – Alibaba Platform Operation Practice: A Case Study of
Yao Zhen Ltd.

凌、葉蓉、許盛、張


陪伴機器人的市場需求

Market Demand for Companion Robots

許〇桂、方〇妤、陳〇卉、莊〇霓

傑、蔡玟、吳珊、吳


TC巧舖網路行銷專案製作

An Internet marketing project for Taiwan Choco

宇、林榛、白熒、許 


從利害關係人角度探討高雄市凱旋青樹社會住宅建成環境後居住品質之研究

A Study on the Residential Quality from the Stakeholders’ Perspective After the Built Environment of the Kaohsiung City Kaixuan Qing Shu Social Housing.

、董


高雄市淨零城市發展政策對不動產產業影響之研究

A Study on the Impact of Kaohsiung City’s Net-Zero Urban Development Policy on the Real Estate Industry

-海報發表-

劉〇馨、吳〇竹、陳〇諭、陳〇君

胡〇綸、李〇讌、羅〇儀、陳〇瑈


阿里電商大屏台毅起共創大舞台

Creating a Grand Stage with AH YI on the Alibaba E-commerce Platform

劉〇馨、童〇晰、鄭〇澂、黃〇樺

朱〇萱、林〇樺、蔡〇虹、蘇〇葳


臺灣品牌數位轉型實踐案例

Practical Example of Digital Transformation for a Taiwanese Brand

簡〇儒、史〇璇、張〇媞、楊〇蓁

陳〇妤、張〇彬、李〇辰


通路型態、運費及價格對消費者購買意願之影響—以快煮鍋為例

The Effects of Distribution Channel Types, Shipping Fees, and Prices on Consumers’ Willingness to Buy Cooking Pots

簡〇儒、王〇禎、陳〇妤、林〇辰

偕〇妍、吳〇瑩、郭〇秀


續航力、電池更換方式及價格對消費者購買電動機車意願之影響

The Impacts of Battery Life, Battery Replacement Methods, and Prices on Consumers’ Willingness to Purchase Electric Scooters

國立屏東大學 管理學院

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